driftconsultingJul 95 min readHow to Develop a Strong Creative Direction for Your Employer BrandUnderstanding our role as Creative Directors helps us when we need to advocate and lobby for taking risks and breaking the mold.
driftconsultingMay 216 min readThe Top Skill for Employer Branding is PatienceEmployer branding is still a pretty niche discipline. It’s been about 25-years since it was first popularized, but in the last 10-years...
driftconsultingFeb 22, 20223 min readWe Asked 5 Experts, "What is the Biggest Secret Weapon in Post-Pandemic Employer Branding?" Globally, there is an incredible, growing community of employer brand strategists. Passionate leaders all over the world have a lot to...
driftconsultingNov 27, 20212 min readLaunch These 3 Tactics in 2022 to Bring Wellbeing Into Your Employer BrandEmployee care is a focal point of culture strategy. All-encompassing wellbeing programs are table stakes now. Workers are seeking...
driftconsultingNov 22, 20213 min read3 Ideas for Driving Accountability with DE&I Analytics in 2022The pandemic had unfortunate and jarring consequences for young people, BIPOC and female-identifying talent. Human resources leaders are...